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Watch our work Serving Nationwide · Based in Charlotte · (980) 250-0071

The Design Studio

We don’t just design brands.
We build destinations.

Every unforgettable destination begins with someone willing to imagine something greater. What does your destination look like?

The next step after branding

You have the logo, the mascot, the colors, the fonts.

Design is where we mold those elements into something you can hold.

Your uniforms, your merch, your signs — for your coffee shop, your brewery, your boba store, your bar, your restaurant.

The 2am logo

Look closely at the image below. Can you find all the discrepancies?

An AI generated mascot before the problems are marked
The same mascot with every problem circled

Slide across →

Four fingers. Four toes. A missing foot. A body that isn’t sitting on anything.

Nobody catches it on the screen at 2am. Everybody catches it on a six foot sign.

Hand drawn pencil study of both feet
Hand drawn pencil study of the mascot seated

So we re-sketch the shapes by hand and get them right — the feet, the hands, where the weight actually sits. From there the character stays consistent and correct on every single thing it goes on.

We accept your AI images for your ideas. We know AI can create a great idea. We also know AI cannot create you a vector image.

So bring us what you have, and we design it without the AI mistakes.

The bench

A logo that breaks on the machine isn’t finished.

We draw the product with the file, not after it.

Dielines and dimensions

We draw straight onto the printer’s dieline — a 16oz can wrap, a tri-fold menu, a box that has to fold. The type still sits square after it is cut, folded and wrapped.

Color, set for the machine

A screen makes color out of light. A press makes it out of ink. We set your green for each one, so it is the same green on the window as it is on the can.

Material and feel

The weight of the stock. How a thick stitch sits in heavy canvas. How deep the etch has to go before condensation hides it.

The floor

We design your products straight out of your brand book.

Branded cups and sleeves
  • Menus — food, drink, brunch, the board behind the bar
  • Table tents, numbers and coasters
  • Cards and flyers — loyalty, gift, rack cards, inserts
  • Cups, sleeves and lids — hot, cold and to go
Branded tins and a shot glass
  • Glassware, mugs and tumblers
  • Tins, shakers and strainers
  • Bar mats and tap handles — the working side, where the guest still sees it
  • Cans, crowlers and keg collars — built for the canning line and a wet walk-in
Branded takeout packaging set
  • Boxes and clamshells — the one that has to hold up in a car
  • Bags and greaseproof paper — basket liners, wraps, the bag it leaves in
  • Coffee and retail bags
  • Labels and stickers — seals, allergen tags, jars and bottles
Window cling with opening hours
Branded feather flag out front
  • Windows and doors — clings, hours, vinyl and lettering
  • A-frames and feather flags
  • Banners and retractable stands
  • Truck and trailer wraps
Apron with a name embroidered on it
  • Tees, polos and button-downs
  • Aprons — bib, waist, and the one with their name on it
  • Caps and visors
  • Merch lines — the thing they actually want to wear out of the building
  • Everything else — if it can be printed, stitched, etched or cut, ask us

The handoff

We don’t hand you the files and wish you luck.

For a lot of design studios the job is done when the design is done. Ours keeps going — we offer in house print services.

First, here is what is yours the day the design is signed off:

Have a printer you already use and trust? Take it straight to them. It is set up so their press can run it without a single question back to you.

Or let us run it, and it usually lands at a better price.

  • Better prices — we buy the runs, so the savings come back to you.
  • One proof, one approval — you say go, we run it, it arrives finished. Nothing to size, nothing to chase.
  • Most of it under one roof — and when something falls outside what we make, we point you straight to where it is easy to get.
  • Your folder stays with us — the seasonal menu change, the event run, uniform variations for new hires, another sign for the patio door. You ask, we pull your folder, it goes out. Nothing gets built twice.

Already have it

Love what you already have? Keep it.

Plenty of people come to us with the branding already settled. The logo is right, the colors are set, and they are proud of it.

Maybe it is a new menu layout with the items updated. Maybe it is new merch for your customers. Maybe it is better uniforms to lift the morale in the building. Whatever the reason, we start right here and make you whatever you need.

We work inside what you already have — your files, your fonts, your colors — and we leave alone the part that is working. A refresh is not a rebrand, and we are more than happy to do either one.

Back where we started

Stop blending into the block. Start owning it.

If people are walking and driving past without noticing you, that is not a food problem.

Bring what you have — the napkin, the 2am logo, the file that keeps breaking. We clean it up, set it for the machine, and build a system that drives revenue across every screen and every seat on your floor.

We don’t just design brands. We build destinations.